Keyword research is the heart of SEO — and trust me, once you learn it, blogging becomes 10x easier.
This is the same keyword research method I use for my clients and my own blog.
Step 1: Start With Seed Keywords These are broad topics your blog is about:
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- Blogging Tips
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- Google Ads
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- SEO
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- Meta Ads
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- Digital Marketing
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- AI Tools
Step 2: Use Free Tools to Expand Your Keyword List
I use a combination of these tools:
🔹 Google Keyword Planner
For real data.
🔹 Ubersuggest
For easy-to-read competition levels.
🔹 AnswerThePublic
To find “what people actually search.”
Example: Seed keyword: Google Ads
Local Dubai Business Listing Sites List 2026
Step 3: Check Search Intent (SUPER IMPORTANT)
User searches:
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- “Google Ads course price” → wants to buy
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- “Google Ads mistakes to avoid” → wants guidance
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- “Google Ads tutorial step-by-step” → wants long guide
Write according to their intention.
Step 4: Competition Check (My Shortcut)
Go to Google → search your keyword → see the result types.
If page 1 has: ✔ Quora ✔ Reddit ✔ Medium ✔ Low-authority sites
Then it’s an easy keyword you can rank for.
Step 5: Write Your Article Using SEO Placement
Place the keyword in:
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- Title
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- URL
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- First 100 words
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- 2–3 subheadings
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- Conclusion
That’s all you need to rank early on.